Lightworks' consultation services cover all areas of media, including brand and product development, market research, testing and evaluation, and product launch. We complement our strategic experience with hands-on implementation.

Our public affairs division, Beacon, supports citizens running for elected office in matters of message development, communications implementation, and media production.

If you're interested in acquiring Lightworks' marketing services, fill out a Marketing Quote Form.


Strategy and Planning

Brand, Identity, and Messaging Development - Developing brand logos, values, and messages - Maintaining and reinforcing brand equity

Marketing Campaign Development and Implementation - Developing advertising campaigns and collateral marketing materials - Maximizing brand communication through multiple forms of media

Product Development - Researching and analyzing competitors - Testing and evaluating products

Product Launch - Supervising and coordinating public relations activities - Trade show and event planning and support

Project Management - Communicating and maintaining quality standards - Maximizing production efficiency - Coordinating in-house and outsourced production work

Strategic Planning - Researching industries and prospective target markets - Developing business and revenue models and organizational structures

Production

Advertisements
Researching, developing, and implementing single-run advertisements or longer-term campaigns within the framework of the company’s or brand’s marketing objectives.

Books, Magazines, and Newspapers
Developing and designing covers, graphics, and layouts that are visually engaging and easy to read.

Catalogs, Brochures, and Postcards
Developing and designing collateral marketing materials that introduce or reinforce the value of products or services with a visually appealing, functional layout.


Web

Web Design
Web site content development, design, and programming, including forms, flash, e-commerce capability, and intranets.

Web Hosting
Shared hosting plans, reseller hosting, and dedicated servers capable of satisfying the needs of large and small businesses.

Web Mastering
Maintaining links, ensuring cross-browser compatibility, and updating copy or graphics on existing web sites.